While Olympic athletes are going for the gold, Tinder users around the globe are going for the match.
But not just any match: a match with an Olympic athlete, made possible through the dating app Tinder.
Tinder allows people to swipe through potential dates. If both people swipe right, it’s a match.
In hopes of matching with an Olympian, there has been a 1,850 per cent increase in users changing their location to South Korea.
In the Athletes Village, where competitors reside for the duration of the games, Tinder says there has been a 600 per cent increase in matches.
American users are changing their location the most, the dating app said, followed by Sweden, the U.K. and Canada.
The U.S.-based company boasts that their app has seen over 20 billion matches in 196 different countries, and facilitates one million dates a week.
Tinder Plus users, who pay a small fee to access additional features on the app, are able to change their location, allowing them to swipe across the globe.
But not everyone is swiping freely — at least one athlete at the Sochi Olympics said she deleted the app because it was too distracting.
But Team Canada doesn’t appear to be overly distracted by Tinder. As of Tuesday, the team had captured 10 medals at the Pyeongchang games.
With files from the Canadian Press